Saylor Company - saylor real estate, publisher newsletter publication, information advertising broker

REAL ESTATE PROFESSIONALS

ENHANCE YOUR IMAGE! AIM HIGH AND SEND THE MOST CUTTING EDGE ADVERTISING NEWSLETTER

Starting a few decades ago, the newsletter became the method that all professionals and government agencies use to disseminate all important information to those on their mailing lists. Banks, Thrifts, CPAs, the IRS use the newsletter to alert everyone of changes in tax laws and financial information that affects them.

Stock brokers make information about their customers investments available on limited mailing lists weekly or monthly.

The most experienced financial analysts have subscription weekly newsletters that are distributed by mail or e-mail giving investment recommendations. These subscription newsletters have a subscription price of as low as $30 to as high as $3,000 a year, depending on the track record of the writer.

The "bottom line" is that the public is pre-conditioned to respect and pay attention to the contents and the writers of newsletters which contain solid advice about investments.

All of these newsletters mentioned above have one thing in common. Each is simple in format and easy to read. Each sticks to a subject which contains information that will help the reader.

Newsletter or Brochure The Difference

The newsletter is summed up above. It assists the reader and will get respect from the reader for the contents and the person or firm that sends it.

A brochure is similar in looks but very different in content. It may have "fillers" instead of solid information. It has recipes or games or contests. A person receiving it will quickly discard it.

Whether you specialize in residential or commercial real estate, we have a newsletter that will enhance your image with your readers. These newsletters are personalized with your picture, logo and office information on them, and are purposefully designed to look as if you wrote and published it yourself. Both newsletters become your office publication, with only your identification on it, never ours.

Check out our descriptions of the newsletter(s) you are interested in using.

Our residential newsletter, Home News and Views, has not only the personalized heading, but most of the fourth (back page) reserved for information about your listings, about your office or about yourself. This is a totally new idea in newsletters.

When you are serious about starting a real estate farming program, you need the best newsletter available to any real estate office. The Saylor Company's over 25 years experience in preparing real estate newsletters assures that you have the best. These letters are written by James Saylor, EMS, a real estate broker with 30 years experience in owning a commercial, residential, and management real estate office.

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